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CAPTIVE AND FLEXIBLE
  • Sleeve a Message offers a captive and flexible out-of-home marketing medium on coffee sleeves.
  • Our unique printing capabilities allow faster lead times and low minimum orders, which provides more relevant messages to your target audience.
  • Additionally, we offer variable messaging that keeps a consumer curious to see what their sleeve will say next and will allow you to promote many messages in one campaign.
WHY ADVERTISE WITH US?
  • Coffee drinkers are Active and Affluent shoppers.
  • The average household income of the coffee shop-goer is $75k+ per year.
  • Using a captive medium, we have the ability to Target Valuable Consumers.
HOW DO I KNOW PEOPLE WILL SEE MY PROMOTION?
  • Café drinkers spend an average of 49 minutes with their to go cup.
  • With the ability to make Every Sleeve Different, and update the content weekly, consumers look forward to see what will be on their cup next.
  • Updated sequential messaging has proven to be an effective advertent to “banner blindness”.
REACHING THE RIGHT PEOPLE

Sleeve a Message powers a medium that gives brands the ability to approach a targeted and captive audience of active and affluent shoppers. The average household income of the café consumer is $75k+ per year. According to Mintel 2011 reports, coffee shop goers are 54% female and 46% male between the equally distributed ages of 18-65+. On average coffee drinkers spend 49 minutes with their drink. Due to the duration of time our medium is visible we can guarantee that the printed message will be seen by up to 6 individuals, 65% of which will recall the message up to 24 hours later. Furthermore, 79% of consumers feel that coffee sleeve advertising is equal to or more noticeable than other out-of-home advertising.

Brand and Event Promotion, National Reach

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